Privacy Policy

1. What Information Do We Collect?

We collect personal information from you depending on how you use our Website and Service. The personal information we collect and hold about you may include:

• Name
• Email Address
• Business Name
• Password
• Client Information (such as the name and address of your clients)
• Supporting Documents (such as medical certificates of cause of death, cremation risk advice, and cremation applications)

2. Types of Information

The Privacy Act 1988 (Cth) (Privacy Act) defines two key types of information: Personal Information and Sensitive Information.

• Personal Information refers to information or an opinion about an identified individual or an individual who is reasonably identifiable, whether true or not, and whether recorded in a material form or not. If the information does not disclose your identity or enable your identity to be ascertained, it may not be classified as Personal Information and will not be subject to this privacy policy.
• Sensitive Information includes details such as racial or ethnic origin, political opinions, religious beliefs, criminal records, or health information. Sensitive Information will only be used for the primary purpose for which it was obtained, for a secondary purpose directly related to the primary purpose, or with your consent, or as required or authorized by law.

3. How We Collect Your Personal Information

We may collect Personal Information from you in the following ways:

• Directly From You: When you sign up for our service, use the Website or App, or provide information through any other means, such as uploading supporting documents.
• Automatically: We may collect cookies from your computer, which help us understand how you interact with the Website. However, cookies generally do not identify you personally.
• Third Parties: Sometimes we may receive information from third parties, such as when you integrate with authorized medical referees. We will inform you when information from third parties is used.

4. Purpose of Collection

We collect Personal Information to:

• Provide our Service, including connecting funeral directors with authorized medical referees to request medical cremation permits.
• Communicate with you regarding your account and provide support.
• Facilitate and manage client information and supporting documents for cremation permits.
• Improve your experience on our Website and in our Service.
• Provide marketing material (with your consent) that you would reasonably expect to receive.

By using our Website or Service, you consent to the receipt of direct marketing material. You may unsubscribe from these communications at any time.

5. Storage, Access, and Security

We take reasonable steps to protect your Personal Information from unauthorized access, modification, or disclosure. Data uploaded to the Service, such as client information and documents, is securely stored on servers above the root directory level.

We retain your Personal Information only for as long as necessary to fulfill the purposes for which it was collected, including satisfying any legal, accounting, or reporting obligations. Once no longer required, we will destroy or de-identify your Personal Information.

6. Disclosure of Information

We will not disclose your Personal Information to third parties except:

• Authorized Medical Referees: Client information and documents shared with authorized medical referees to facilitate the issuance of cremation permits.
• Service Providers: We may share information with third-party service providers who assist in operating the Website or Service. These service providers are subject to privacy obligations consistent with this policy.
• Legal Requirements: Where required or authorized by law, we may disclose your information to regulatory bodies.

7. Your Rights: Access, Correction, and Complaints

7.1. Access and Correction

You have the right to access the Personal Information we hold about you and to request correction of any inaccurate information. To request access or correction, please contact us using the details at the end of this policy.

7.2. Complaint Procedure

If you have a complaint about the way we maintain the privacy of your Personal Information, please contact us. We will review your complaint and may seek further information to address your concerns. If your complaint is justified, we will take appropriate steps to resolve it. If you are not satisfied with our response, you may refer your complaint to the Office of the Australian Information Commissioner.

8. Cookies

We use cookies to collect information that helps us enhance your experience on the Website. Cookies do not usually identify individuals personally, but if you provide Personal Information through the Website, this information may be linked to data stored in cookies.

9. Data Retention

We retain client information and supporting documents for as long as necessary to fulfill the purposes of the Service or comply with legal obligations. We securely delete or anonymize data once it is no longer needed.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on our Website with an updated effective date. Your continued use of the Website or Service after any changes will constitute acceptance of the revised policy.

11. How to Contact Us

If you have any questions or concerns regarding this Privacy Policy, or if you would like to request access to your Personal Information, you can contact us at:

Dr Bookmark | Email: support@drbookmark.com.au